"Everybody wants rich Chinese Tourist"

samedi 2 mai 2015

In 2015, 120 million Chinese will travel all around the world

In 2015, 120 million Chinese tourists will be traveling around the world. If they are welcome in Europe is far from the case in Asia where they blame their arrogance With their deep pockets, Chinese travelers are desired, particularly on the Old continent where spending help to maintain the tourism sector. But they are not welcome everywhere. So much so that Beijing launched a major operation to educate.

Chinese tourists are changing 

Previously, Chinese tourists traveling in groups exclusively. It was housed in hotels owned by Chinese and fed in Chinese restaurants. It was very difficult for professionals to attract this tourism

For ten years, there has been a real revolution with two key elements: the emergence of a middle / upper class with the financial ability and high performance development of the Chinese Internet. Today, it is almost unique instrument of Chinese tourist for information and reservations.

The brand purchaser traveller 

To simplify, it is possible to well define the typical profile of the new Chinese tourist. He is young, between 25 and 35 years. He is passionate about shopping, especially brands and also by European culture. Caroline Paul is Executive Director of Travel Talents in Paris. She advises tourism professionals who want to attract the Chinese: "The Chinese tourist is primarily connected hyper It constantly surfs the internet and it is all the time on his mobile phone to inform, communicate, keep in touch with her. friends in China. It is the king of the ego-branding. He identifies himself constantly on social networks. It will make it to Paris, Brussels or London to show with pride that trip. The Chinese to take pictures throughout their stay and they post their pictures on the net. " And as social networks are very well attended in China, each photo posted is an ad for the place or the shop where it was taken. see also these article http://touristechinois.com/les-9-axes-de-developpement-du-tourisme-chinois/

Specific preparation for these tourist

When the Chinese tourists travel, so it's hyper connected, but how can we attract? We must get him there. We forget Google, Twitter and Facebook, which are normally blocked in China. Ideally, it should be listed on Baidu, the search engine used by 70% of Chinese which requires a job and a specific investment.

In addition, adequate preparation is essential as explained a professional of tourism: "You have to listen, understand the market, understand the Chinese tourists, willing to adapt to this new culture it is back in understanding. a country that is growing very fast economically and culturally as well as the digital plan. We must adapt ourselves up to be present in terms of communication in preparing the trip in this ecosystem are completely different from ours. "

The game is worth the candle. More than 100 million Chinese traveling abroad each year while 200,000 of them visited Belgium in 2014. The question is how many hours (or days?), They had there.
Meet all the profesional of tourism in China on this group.

2 commentaires:

  1. Trekking in Nepal trekking tours Operators takes you that further way to guarantee for Treks Himalaya that you has an unforgettable Trek in Nepal that you have been dream with Acute trek is part of your choice for Nepal Tours. We have your choose of Nepal Trekking for 3 days to 30 or more days it depending of your timetable, sleep under lodges or tent. We always respect our duty to constantly your Nepal Holidays satisfaction. Whether you are looking for gateway Travel in Nepal, a memorable Hiking in Nepal outing with a family or an exciting nature Tours in Nepal with Acute Trek Pvt. Ltd. We offer you with the best progressive information during your Nepal Travel and itinerary leading focused in Tours Trekking in Nepal and modified as per your requirements of Holidays in Nepal. It is significant Treks Himalaya to memorize, though, it necessitate an enough level of physical homework and must remembers that there is also a psychosomatic assurance walking and Trekking in Himalaya. Acute trek is an attempt to encourage Adventure Trekking in Nepal to the exterior world while striving to defend an aged tradition as well as conserve the surroundings for generation to come Tours Trekking in Nepal. We are specialize in organize Nepal travel activities excursion such as:- Trekking, Helicopter Tour, Peak Climbing, Mountain Flight, Honeymoon Tour, Sightseeing, Rafting, Jungle Safari, Pilgrim’s Tour, Hotel Reservation, Air Ticket, Tibet and Bhutan Tour many more.

  2. Great post. Keep it up. Thanks for advice. It is wonderful information for me. Please visit SEO company Thailand