Chinese tourists abroad is a sensitive issue for Beijing

In recent years, the behavior of Chinese tourists abroad is a sensitive issue for Beijing. After several scandals, it is the turn of Xi Jinping, the Chinese president, to reverse the behavior of these citizens abroad. During an official visit to Maldives told by Bloomerg, Chinese President advised his countrymen to stop eating so much instant noodles overseas.

"We should educate our citizens to be more civilized when traveling abroad," said Xi Jinping. "Do not throw water bottles, not to destroy coral reefs. To eat less instant and more local seafood "noodles, has he added.

Kettles removed in hotel rooms 

Xi's comments were mild. But they echo a real situation. The Maldives have become, in recent years, the destination of choice for wealthy Chinese tourists. But, as recalled in the South China Morning Post, several luxury hotels have removed the kettles in the rooms rented to Chinese tourists because they used too often to cook instant noodles.
According to the World Association of instant noodles, Chinese consumers ate more than 46 billion packs of noodles last year, or 43% of total instant noodles consumed worldwide
Some Chinese writers envision the essence of Chinese Dreams as “sustainable development”, where prosperity is not channelled into consumerism but into rational, eco-friendly consumption in China mainland.
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