"Everybody wants rich Chinese Tourist"

lundi 17 juin 2013

California Chinese visitors

California Chinese visitors

Today a news about ....Chinese tourists are the most dynamic and move to California foreign visitors, and the Golden State goes to great lengths to keep them coming.

This includes the appointment of a Chinese actress to serve as an official tourism ambassador of the State of mainland China.
California has also increased its marketing budget to $ 1.6 million from $ 600,000 and hired a marketing group based in China to promote the state.

The new ambassador, was born in Beijing Gao Yuanyuan, is on tour in California next week and making appearances in popular tourist spots such as Staples Center and Universal Studios Hollywood. His appearances will be posted on the websites that are popular in China. California is the first U.S. destination to China, with nearly 50% of Chinese tourists visiting the state.

The number of Chinese visitors to California will more than double between 2011 and 2015, a total of 1.1 million arrivals annually by 2015.
When visiting California, Chinese visitors spend on average about $ 2,900 per trip, compared with about $ 1900 to all other foreign tourists.

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