"Everybody wants rich Chinese Tourist"

jeudi 21 avril 2016

Education is a new giant market for Austalian Tourism bureau

The education sector in China is the world's largest, with no less than 9 million new students in 2015. This sector accounts for about 4% of national GD

With Australian political tour of China to promote trade, education is a priority in the agenda, with Chinese students now make up 27 percent of all international students in Australia.
A delegation of about 1000 Australian politicians and business leaders in China this week for Australia in China Week, a trade mission to China key.
They will be promoting Australia as a premium destination for investment, tourism and education. With more young Chinese seeking study abroad, Australian universities are willing to make their pitch.

smog and Beijing's notorious traffic are two things Qinteng Hou says that will not be lost when going to study her Masters in International Business in Brisbane later this year.
The 22-year-old says Australia's environment and relaxed lifestyle played a role in his decision to apply to the University of Queensland. "Australia is a beautiful place, which is not as crowded as Beijing. You can feel relaxed and comfortable there," Hou said.

tens thousands of Chinese students in Australia ! 


It's just one of the tens of thousands of Chinese students looking to Australia for higher education. Today account for over 27 percent of all international students in Australia, helping to make education the fourth largest exporter of the nation. In 2014 international education contributed about $ 17 billion to the Australian economy, and that figure is expected to increase.
Sydney University is just one of the Australian universities that sent representatives to Beijing to Australia in Week China. Michelle Carlin spokesman says Chinese students are extremely important for college.
. China in the last ten! Had ears and "#erienced is a $ er! #rogress Ra # id $ arious fields. t is estimated that more than 100 foreign students and 000 stud! Ing at $ arious uni $ ersities in China. n addition to the # rogress achie $ ed b! Chinese and the reason for WH! foreign students learn that there are tuition fees are chea # er of them in the 'australia

mandarín foreign and economics and management and. + edical successful education Chinese Sino-s is caused b! its national modern character


China's complements educational reform

 More information here https://www.academia.edu/24285318/Online_education_is_a_new_giant_market_in_China_Australian_are_now_proving_it

and here
http://www.sbs.com.au/news/article/2016/04/11/australia-china-week-education-investment

vendredi 15 avril 2016

The Chinese travellers are strongly influenced by their social circle



Social media is increasingly fragmented with new emerging platforms


Many people focus on the current Chinese networks, the most dominant social but what I feel is a strict control. New forms of expression are constantly emerging and development in this fast paced, constantly changing market. There is a huge demand for social networks and little foreign competition, which creates space for a multitude of digital home platforms develop. The Chinese government also provides grants and incentives for creative new technology start-ups is encouraging the creation of new platforms. With an increasing number of people of all ages and backgrounds by using social media, it is likely to be a demand for "new" spaces where users can communicate and share content in a different way.

Two examples are (a similar photo application Instagram) 'Nice' and 'Meipai' (a similar application on Vine video). Brands such as Ray Ban and Bulgari have already begun to launch campaigns on these platforms. Neither has yet acquired a dominant position, but it is expected that the fragmentation of the landscape of networking through these types of networks 'alternative' will continue.

Top tips for Western brands looking to market themselves on social networks in China

Content is king on Wechat 


Create interesting, shareable content in Mandarin that will appeal to the Chinese. Often the content is produced in a cartoon, the almost childlike style, cartoon animals, for example, are very popular. Be active on social media. Really engage with consumers directly, people enjoy direct communication and are more likely to share your brand within their network.

Use the 'Key Opinion Leader "or KOL. The recruitment of these figures in the name of a brand can be a very effective way to distribute content. Find specialized partners in China. They have extensive knowledge of the market and the links and local resources you need to use.

WeChat: WeChat is the Chinese Internet giant Tencent social network Lighthouse, it began as an instant messaging application before morphing into a truly integrated social network platform. Users can communicate via instant messaging, sending a written text, audio or video clips to another. It is a very user friendly platform acts as a purse (it is related to Alipay), the platform game (Chinese regularly play group games), taxi ordering service (Didi Kaudu similar Uber, is directly related to WeChat) and it also has a video call option that is much more effective than skype.

Companies can create official accounts and should attract followers to subscribe. This is vital as more closed network, users can not see the messages or comments by those they are connected. The goal of any brand is to disseminate their content to a user's network. Users post times (similar to an update) and often share content as part of this. Generating a favorable reputation is achieved by actively engaging with users and subscribers.



Baidu Tieba: This is part of the Chinese search engine Baidu 'prevailing over 70% of its own market. Tieba is a forum for topics that are searchable by different categories of subjects. Content becomes more prolific it gains visibility based on the ranking of the Tieba community (much like Reddit). For a brand, the objective is to produce interesting content that the community is very rank, the brand needs to attract quite a following classification of their high content in order that it appears on top of the Tieba community.

Qzone: A social networking site created by Tencent in 2005. It is largely an instant messaging platform, but users join groups to discuss specific topics. These groups can be directly targeted because they tend to be on niche topics.

The Chinese are strongly influenced by their immediate social circle


The numerical solution can be extraordinarily effective for western brands here because the Chinese are turning to social media for more information. The Chinese are wary of more traditional media sources, but place great confidence in their social circle. Content shared between a user's network has a strong sense of legitimacy in the eyes of the Chinese consumer. That is why it is important for Western brands to operate on these platforms, people greatly appreciate the direct communication here. Create promotions and offer discounts that are exclusively provided for WeChat and Weibo followers, but ensure that the promotion includes friends and family, that they also are likely to follow your account

source : http://www.socialnetworksolutions.co.uk/tag/marketing-strategy/

jeudi 31 mars 2016

7,000 Chinese tourists in California $ 85millions profit

7,000 Chinese tourists in California 

A group of about 7,000 people from China visited the southern California in late May, their one-week stay in the United States set a record not only because of the unprecedented number of people in one group, but also because of the economic benefit -


 $ 85millions profit 

$ 85 million - it has generated for the city of Anaheim, orange County and beyond. Despite the high level group of the exhibition and their many commercial purchases, they left the United States in controversy, complaints and criticism, mainly because of their behavior. Chinese tourists sometimes forget their best ways From May 21, Perfect China members, a direct marketing company that sells health food, household and beauty products, took 86 flights to come to the United States stayed in 26 hotels and filled 13,000 to 14,000 hotel rooms. According to Union Pay, each member of the group spent $ 10,000 or more during the visit.

"We are making history," 
said Xu Guowei, vice chairman of China Perfect. They also made a bad impression.





Describing some of the group Perfect China as arrogant, loud, intrusive and undisciplined, bus driver chartered Eric said they blocked access to persons with disabilities in Sea World in San Diego to take group photos and argued that it was their right to do what they wanted. In Las Vegas casinos, members of the group spitting on the carpet and ordered many drinks refills without tipping waiters or waitresses.

 Women members of the group have had rooms of men in the hall, leaving the men waiting in line because they do not feel like walking to the upper floors. Jimmy Liu, a tourist guide in Los Angeles, said there is a lack of knowledge about American culture, tradition, regulations and social norms.
"Some members brought their usual bad manners, spitting example, in the US and unfavorable impressions left here," 

Chinese tourists in California

 Each year the number of Chinese visitors to California rose, said Caroline Beteta, CEO of the visit in California, which helped put the group. Beteta said his agency expects growth of 63 percent in the number of Chinese visitors between 2013-16, and estimated that they will spend $ 2.2 billion in California on shopping, accommodation, meals and transportation . In 2013, more than 1.8 million Chinese visited the US, an increase of 23 % compared to the previous year, and they spent about $ 9.8 billion, said Yuan Nansheng, Consul General Chinese Consulate General in San Francisco. In 2000, the number of Chinese travelers reported exponentially as 10 million overseas trips. In 2008, more nations, including the United States signed agreements with China to allow groups of tourists, a movement has helped to bring more Chinese tourists.

In 2013, Chinese travelers became the single largest group of expenditures per capita in California, the No. 1 US destination for Chinese tourists. As China goes back to the second largest economy in the world, Chinese visitors are also sweeping everywhere, including Europe, Australia, Southeast Asia and Latin America. Although countries and destination areas welcome tourism dollars and purchasing power, they are angry against the chaos, the hassle and bad behavior of Chinese tourists bring to their cities. Given the Chinese tourism boom, some industry insiders believe that the government should implement educational programs. For example, the mandatory label classes for the visitors before their departure are encouraged to help them behave better in countries and foreign cultures. "For example, the Chinese should learn table manners, know concepts such as space, privacy and wait your turn," said Shino Wang, head concierge of a five star hotel in San Francisco. "the more they are exposed to these Western standards, more properly, they will behave


further readings :
http://chinese-tourist.blogspot.com/2016/03/new-zealand-most-active-country-in.html
http://chinese-tourist.blogspot.com/2016/01/5-best-ways-to-learn-chinese-it-is-magic.html
http://chinese-tourist.blogspot.com/2014/07/why-seo-is-usefull-to-attract-chinese.html
http://chinese-tourist.blogspot.com/2015/07/a-very-good-digital-marketing-strategy.html
http://chinese-tourist.blogspot.com/2015/09/agency-advices-you-how-to-use-wechat.html

dimanche 27 mars 2016

New Zealand, the most active country in Chinese Social Media

New Zealand, the most active country in Chinese Social Media

Social Media in China : Interview of the New zealand Country manager

 Check a this interview

About New Zealand and China ! 

New Zealand is famous for its landscape, and among the tourist attractions of the country are two glaciers that are both surprising and unusual because they snake down the mountain in a temperate rainforest, which makes them easy to people to walk up to the view. But Fox and Franz Josef glaciers melted at a pace as it has become too dangerous for tourists hiking on them from the bottom of the valley, ending a tradition that goes back a century. With the persistence of warm weather this year, there are no signs of a recovery, and scientists say it is another example of how climate change has an impact on the environment.

New Zealand travel industry is booming 

The Tourism industry in New Zealand is booming and nearly 1 million people last year flocked to get a glimpse of glaciers and spectacular valleys they carved. But the only way to set foot on them now is to fly them by helicopter
Tour operators offer flights and glaciers guided walks, although the logistics limit per year to 80,000 tourists, half the number that once raised from the valley floor. Until another 150,000 people each year take scenic flights landing briefly above glaciers. "It is the uniqueness, the rawness of the environment", which attracts tourists from Australia, North America, Europe and, increasingly, China, said Rob Jewell, president of Country Tourism Group Glacier. Flying in the field Unesco world heritage comes with its own risks, highlighted in November when a tourist helicopter crashed on the Fox Glacier, killing all seven on board. Sitting near the base of the Franz Josef glacier, Wayne Costello, director of district operations for the Department of Conservation, said that when he arrived there eight years, the rock was perched on were buried under tons of ice. Instead, the glacier is now coming to an end at 800 meters above the valley.
Global journalism requires investment quality. Please share this article with others using the link below, do not cut and paste the article. See our Ts & Cs and Copyright Policy for more details.
source

Chinese Consumers! 

Consumers in China fueled a boom travel and tourism last year, despite the country's economic slowdown. Chinese tourists spent $ 215bn outside of mainland China in 2015, according to figures released Monday by the World Travel & Tourism Council, an increase of 53 percent from the $ 140 billion spent in 2014.
However in China, the surge in the number and amazing spending power of middel kindsdom outbound tourists is not lifting "all boats".
The global Tourism Bureau requires investment quality. Please share this article with others using the link below, do not cut and paste the article. See our Ts & Cs and Copyright Policy for more details. While Chinese outbound tourism has experienced strong growth in recent years, the figures represent a strong acceleration as the first graph. "[China] outbound tourism is growing like crazy," said David Scowsill, President and CEO of WTTC. "There were significant shocks last year in the stock market and the currency, but it did not slow the growth of travel and tourism. Once people started to travel, they are reluctant to give up this. " However, the surge in outbound Chinese tourism has expanded the country's trade deficit in the sector. The number of foreign tourists visiting China increased slightly to 56.9m in 2015, an increase of only 2.2 percent in two years, according to the World Organization of United Nations Tourism. Preliminary figures from the same body



Other readings:
http://chinese-tourist.blogspot.com/2015/11/chinese-tourist-arrested-for-slapping.html
https://www.linkedin.com/company/chinese-tourists-expert
http://www.nytimes.com/2016/03/19/world/asia/china-paper-waist-challenge.html?_r=0
http://chinamarketshare.blogspot.com/2013/09/china-outbound-tourism-hot-destination.html
http://fashionchinaagency.com/social-media-agency-shanghai-china/
http://www.theguardian.com/technology/2016/mar/18/mark-zuckerberg-beijing-smog-jog-china-facebook-pollution




lundi 21 mars 2016

MARRIAGE: China vs. The West ! (a nice video)


SerpentZA and laowhy86 have both been married in China, and share their experiences, and extensively cover how marriage works in China, Hong Kong, and in their home countries. Living in China for so long, we would like to share some of the comparisons that we have found between China and the west, and shed some light on the situation.

Every week, we take you to a new place in China on our bikes, cover a topic, reply to your questions, and do monthly giveaways!

China VS West ! 


http://chinese-tourist.blogspot.com/

mardi 9 février 2016

Happy Chinese New year from Facebook

This video is just great ...

Happy New Year!
Happy Lunar New Year from Priscilla, Max and me! In the Year of the Monkey, I hope you and all your loved ones find happiness, health and good fortune.
Posté par Mark Zuckerberg sur samedi 6 février 2016
Other readings https://www.facebook.com/marketingtochina/posts/547092162116673

dimanche 31 janvier 2016

5 best ways to Learn Chinese ( it is Magic ! )



Learn to read, write and speak Chinese with this audio method of Chinese online and free! It is possible in China, many websites talk about that and if you really want you can start Today


First Chinese tools 


In this Website http://www.chinese-tools.com/learn/chinese 
 The program, oral, study of Chinese characters, reading, writing, vocabulary, grammar, examples and exercises. The Chinese in 10 Minutes a Day This method of audio Mandarin is designed for francophone students who want to learn to speak Chinese and make rapid progress daily, orally and in writing.


 In Chinese, a syllable is composed of an initial, which is the beginning consonant syllable and a final, which covers the remainder of the syllable.


Pratice with Friends or teachers


 "The Best way to study Chinese is to learn the basic and practices with your Chinese Friends" Explain TailormadeChinese http://www.tailormadechinese.com/learn-chinese-in-china/learn-chinese-in-shanghai/



The Video to Learn Chinese 



On youtube you have a lot 














Learn Pinyin on some Website about Chinese language


Pinyin, the Chinese Phonetic Alphabet Many systems were used to learn and transcribe the pronunciation of Chinese. Today the official transcription adopted internationally is based on the Pinyin alphabet, developed in China in the late 1950s. source

d, m, f, n, and are pronounced as in French. j is pronounced "dj" as a "genius" in English z is pronounced "dz" zh is pronounced "dj" as a "job" in English b decide between "p" and "b" g to say between "k" and "gu" aspirated guttural h tends a little towards the "r" French. x is pronounced "ch" pulling "s", as in "dog" sh is pronounced "ch" but slightly serious, as in "cat" r is pronounced somewhat like "r" in "rain" in English We must pay attention to the pronunciation of consonants called "sucked". Air must be expired just after pronouncing the consonant. p is pronounced "p" t is pronounced "t" k is pronounced "k" q to say between "tch" and "ts" ch is pronounced "tch" but the tongue folded over c is pronounced "ts"

Close enough to the original pronunciations: b / w / t g / k j / q z / zh c / ch

The Finals

In modern Chinese, there are 38 possible finals after the initial 21 presented above.


Other website get specific way to learn caracter


Learn Chinese pinyin

ie to say between "yé" "yè" e is pronounced "e" er to say between the "e" and "a", rather guttural have to say "go" ei is pronounced "eille" or is pronounced "o" as in "go" in English year is pronounced "ane" without forcing the "n" -ng (final) used to make a more nasal. The "g" is not pronounced. uei, uen and iou preceded by an initial ui are written, respectively, one and iu. Mandarin Chinese has four tones a tone more "flat". Your Brand Description 1 High and constant da 2nd dá Starts with a medium tone and rises up tone 3rd dǎ Starts with a low tone, down to the grave and then up to the high tone 4th dà Starts with a high tone and descends sharply to the serious Neutral da Dish and expressionless

ou have always wanted to learn Chinese but the apparent difficulty of this language has always discouraged you? With the help of this simple and fun new method, you will be able to include a majority of the signs and read Chinese in no time! It is clear at first glance, the Chinese do not seem to be the easiest language to learn. But thanks to the revolutionary method devised by Hsueh Syaoran, you're going to understand quickly and playfully written language. Its called Chineasy technique uses a very simple process: every word is associated with an illustration as you can see below, and to better remember them.

In the Chinese language, when a word is associated with another, they form a new. Well it also works logically with our method! This system blocks fit together will help you understand about 200 words used in basic Chinese. Useful for not eating snake or insects when the restaurant is as explained by its creator. Some examples of using multiple words side by side, and you want to continue the experiment, hurry a ride on the website Chineasy, full of tricks are given. Syaoran Hsueh also participated in the TED conference in February, where she further explains in detail his approach and the concept behind this method of learning. You can find this conference fully subtitled in French just below

The CRAMPE Method 

source
The "CRAMPE method to learn Chinese" was launched a few months ago by Cédric Beau. This is a novel method for easily and quickly learn Chinese online. Eric teaches Mandarin Chinese with this method and has agreed to meet the information China issues.

Hi Eric! To start, could you introduce yourself? Hello, my name is Eric Sanson, I am 47, I am an electronic engineer. I am also caver in my spare time and I often go on exploration in France or abroad. China is a wonderful country for caving, I went many times to the exploration and also training to caving for the Chinese. Before starting CRAMPE method, were you the concepts of Mandarin Chinese? I had very few notions aside some oral vocabulary. In fact I have a goldfish memory I have always been put off by the effort and time to invest to learn the language. It seemed insurmountable.

What inspired you to want to learn this language?


When you spend time in a country, it is normal to want to learn the language to communicate. I have now spent more than a year in China in cumulative time, I begin to be familiar with Chinese culture, but I now regret not having started to learn Chinese before. This is not envy but lacked an effective way to not lose too much time and energy.

How long do you study Chinese now? It's been a month since I started, I learned about 70 vocabulary words and I struggle not to forget them. It's hard for me but the techniques taught by the method CRAMPE help me a lot to partially offset my bad memory.

Why did you choose this method to learn Chinese?


Initially it was quite by chance, I was in Guiyang (Guizhou, China), and I was looking on the internet the recipe for a typical excellent soup you eat down the street from my home. I came across the blog of Cedric, a French teacher living Guiyang Chinese. You should know that there are only a few dozen French in Guiyang on a population of several million people. Intrigued, I contacted him, he was actually in France, and I found his method of learning Chinese with interest. She has that others do not?

What caught my attention initially is that this method is not based on pure memorization, but rather explanations and analysis to understand how each character is constructed. So many characters are not the fruit of chance, but are composed of significant elements which partially help to memorize the route mnémotechniquement character and meaning. We must not believe that it works every time, far from it, but it facilitates learning significantly.


Original Way to lear Chinese character 






source http://soocurious.com/fr/une-nouvelle-methode-revolutionnaire-va-vous-apprendre-le-chinois-de-facon-fun-et-simple/ 

Then, the proposed method seems effective it is much like what we could have a good school, that is to say, a good teacher explains the lesson to students for 20 minutes (video), then practical exercises to memorize the lesson. In the Chinese language, when a word is associated with another, they form a new. Well it also works logically with our method! This system blocks fit together will help you understand about 200 words used in basic Chinese. Useful for not eating snake or insects when the restaurant is as explained by its creator. Some examples of using multiple words side by side, and you want to continue the experiment, hurry a ride on the website Chineasy, full of tricks are given. In Définitions de in. symbol the chemical element indium. adjectif (of a person) present at one's home or office. we knocked at the door but there was no one in synonymes: present, (at) home, inside, indoors, in the house/room adverbe expressing movement with the result that someone or something becomes enclosed or surrounded by something else. come in synonymes: inside, indoors, into the room, into the house/building préposition expressing the situation of something that is or appears to be enclosed or surrounded by something else. living in Deep River synonymes: inside, within, in the middle of, surrounded by, enclosed by nom a position of influence. he would ensure an in with the nominee abréviation inch(es). 13 autres définitions Voir aussi in, in-, IN, in., In my opinion, In many ways Traductions de in préposition dans in, into, within, on, inside, during en in, into, to, of, at, during à to, in, at, with, by, upon chez in, among, to, amongst dedans in, into au bout de in adverbe dedans in, within, inside, indoors à l'intérieur inside, inland, inward, in, inwardly...

Are you ready to learn Chinese in Shanghai ... ?


We publish all good and unique Comment